The resilience of cyclamen is emphasised by the Banque Populaire du Sud.

The ‚Entreprendre dans le Sud‘ series continues with a focus on the year 2023 and highlights entrepreneurial paths characterised by resilience in the face of complex times. The stories present entrepreneurs who have survived turbulence up to the stage of judicial reorganisation or liquidation, illustrating the ability to get back on their feet after failure. These stories, collected in an exceptional work, reflect the innovation in dealing with business failure and the constant will to improve. The Banque Populaire du Sud, which has been committed for over 100 years, supports entrepreneurs at all stages of their development. Its Sud Accompagnement facility, launched in 2022, offers expert and personalised support, particularly in partnership with the 60 000 Rebonds association, to help entrepreneurs get back on their feet professionally after difficulties. This initiative emphasises the importance of entrepreneurial solidarity and social commitment in the local economic fabric.